Contains calcium for clean teeth, silica for whitening, and no mint, camphor, or aromatic flavors. Dear friends, When we founded Tom's of Maine in 1970, we based it on the idea that nature has answers to our everyday needs. Over the years, our team of herbal experts, dental health professionals, and scientists has proven our original belief: ingredients from nature really work. What makes our products so effective? We use natural ingredients in innovative ways without adding anything artificial. From toothpaste and mouthwash to soaps and deodorants, we think you'll enjoy the effectiveness and natural flavors and scents of our products. Let us know what you think! Kate & Tom Chappell. Naturally, it works. Why homeopathic-style toothpaste? Our Natural Homeopathic-Style Toothpaste is a mild, safe, and effective toothpaste that cleans teeth naturally without artificial or antidotal ingredients that could interfere with a homeopathic regimen. Fluoride-free formula. Some people do not want fluoride in their toothpaste. We product our Homeopathic-Style Whitening Toothpaste without fluoride because we respect our customer's diverse needs and interests. This product does not contain mint; camphor; animal ingredients; or artificial sweeteners, preservatives, colors, or flavors. Tom's of Maine products are tested for safety without the use of animals. This product contains 1000x diluted calendula glycerite. Made in U.S.A.