All natural. 0g Trans fat. Welcome to Krunchers! A kettle chip breakthrough that explodes with great flavor and krunchy texture. That's because we hand pick premium potatoes, slice them to the ideal thickness and season them with the finest all natural spices. The result is that chip lovers say Krunchers! is better than their regular snack chip. Say good bye to wimpy chips and bite into a Krunchers! Your mouth will say what your ears already heard. Fresh taste never sounded so great.