Regenium-XY. Covers scalp better. Strengthens & thickens for more body and better control. As hair begins to thin, it loses fullness and manageability. The Result? Your scalp starts to show through. Vive for Men Daily Thickening Shampoo is specially formulated to strengthen and give more body and fullness to fine or thinning hair. With its innovative Regenium-XY Technology hair is fortified from root to end for a thicker head of hair that looks natural. System Benefits: 1. Daily shampoo plus light-weight conditioner in one. 2. Strengthens hair as it adds body. 3. Gentle enough for daily use.