24-hour volume & hold. New. Salon proven to volumize as well as Kerastase (Kerastase Resistance Volumifique Volumizing Spray. Kerastase and Volumifique are registered trademarks of L'Oreal SA). Voluminous roots - smooth ends. Create body & volume for up to 24 hours. Inspired by the best products in salons, this luxurious collection of products helps make your everyday style look as good as when your stylist does it. This Volumizing Weightless Blow Dry Spray is activated with heat to give volume and body that lasts for up to 24 hours. Helping America live beautifully since 1937. The Suave Promise: Full satisfaction guaranteed or we will replace or refund your purchase. Full details at www.suave.com or call us at 1-800-782-8301. Made in USA.