77 Loads (Contains approximately 77 loads as measured to bar 1 on the cap). 20% More 100 oz. HE For both-pour. He. See back label. Medium loads. Large loads. He full loads. Follow care label instructions, then sort. Test inside seam for color fastness. www.ILoveGain.com. Questions? 1-800-888-4246 or/ www.ILoveGain.com. Find more great scents to love at ILoveGrain.com. Bottle made from 25% or more post-consumer recycled plastic.