25% DV iron and calcium. 100% natural. Hey Mom - Benefits per Serving: Only 7 g sugar; 3 g fiber; Prebiotic. All natural since 1971. Rich chocolatey crunches of corn and oats plus wholesome fun - that's a Puffin Puff! Each puffin puff bursts with yummy natural goodness made without any artificial flavors, preservatives and additives. A good source of needed fiber and calcium touched with just the right amount of cocoa, this flavor-packed cereal can help keep the whole family healthy. Taste the always all natural difference of a Barbara's breakfast! Hey Dad: Puffin Puffs are made with NutraFlora, a natural prebiotic fiber (Enhances calcium absorption; Reinforces immunity; Promotes all healthy digestion); Honest goodness. Low in fat & sodium; 0 g trans fat per serving; No artificial flavors, additives or preservatives; No refined white sugar; Vegan. Since 1971, Barbara's has provided great tasting products made from the finest 100% natural ingredients. Product of Canada.