Authentic est. 1888. Brent Elliott, Master distiller. FourRosesBourbon.com. The Legend of Four Roses: Paul Jones, Jr., the founder of Four Roses Bourbon, became smitten by a beautiful Southern belle. He sent a proposal to her, and she replied that if her answer were Yes, she would wear a corsage of roses on her gown to the upcoming grand ball. When she showed up the night of the ball in her beautiful gown, she wore a corsage of four red roses. He later named his Bourbon Four Roses as a symbol of his devout passion for the lovely belle. 40% alc/vol.