11 in x 10.4 in. 66 2-ply sheets per roll. Total 419 sq ft. 8 giant rolls = 12 regular rolls. 2X more absorbent (vs. the leading ordinary brand [11 in x 8.8 in] in the US and the Premium Green Leaf brand in Canada). Comments? Call 1-800-9-BOUNTY. www.BountyTowels.com. Good Housekeeping since 1909. Limited warranty to consumers. Replacement or refund if defective. Made in the USA from domestic and imported materials.