Made proudly tree of wonders. Est. 1950. Tequila Plata rested. Our ancestors called the agave plant el arbol de las maravillas, or the tree of wonders, because it provided food, shelter. Clothing, and pulque, the nectar of the gods. Here's to a line of men who defied tradition and gave us the revolutionary techniques used to create hornitos, born boldly to mark the true taste of 100% agave. Don Francisco Javier Sauza.