All natural. Not from concentrate. We started Nantucket Nectars with only a blender and a dream - to make the best juice you can buy in a bottle. Today, our juices are sold far from that little island off the coast of Massachusetts but our passion remains the same. We start with real fruit and never add anything that doesn't belong there. The result is an all natural, great tasting 100% juice. Give it a try. We hope you like it. We're juice guys. The guys behind this juice support community efforts that encourage healthy and active lifestyles. - Tom & Tom. Juice color may vary because it all natural. No sugar added. No artificial colors, flavors or preservatives added. Pasteurized.